The PR Agency in Australia for Founders Ready to Own Their Industry
Your reputation outlasts every algorithm. We build it through earned media: the only currency AI trusts.
10+ Years of Boutique PR Expertise
Campaigns Reaching Audiences of 185M+
National Media Network
Multi-Industry Experience Across Australia
TEDx Alumni Founder
The Australian PR Agency Built for Founders
If you have built something worth talking about, the world should know. Chiquita & Co is a boutique PR agency in Australia working with founders, CEOs and entrepreneurs who are ready to use earned media to grow. We build reputations through strategic media placements, award wins, speaking platforms and brand partnerships: the kind of visibility that compounds long after a campaign ends.
Our PR for CEOs and public relations for small business campaigns have landed clients in Sunrise, the AFR, 9News, The Age and Mamamia. As one of the most recognised public relations firms in Australia for founder-led brands, and a trusted Australian PR agency with a decade of national media relationships, every client receives our full attention and a strategy built around their goals.
Our PR Agency in Australia: Five Levers, One Powerful Strategy
Our PR agency in Australia operates across five interconnected services. When media coverage, award recognition, speaking invitations, events and brand partnerships compound, your name becomes unavoidable in your industry.
We craft compelling media angles and pitch them to the journalists, editors and producers who matter to your audience. Every founder PR placement is earned, not paid, which is precisely why it builds trust.
Business awards submissions build credibility that no ad can replicate. We manage everything from identifying the right awards to writing submissions that win, with reductions available for multiple entries.
From concept to execution, we manage conferences, galas, launch parties and activations. Styling, sponsorship sourcing, media outreach and on-the-day delivery all handled so your event builds your brand.
The stage is one of the most powerful platforms available to a founder. We develop your speaker brand, craft your key messages and connect you with the right opportunities. Speaker coaching in Australia is a cornerstone of lasting thought leadership.
Strategic brand partnerships extend your reach without the cost of paid advertising. We identify, pitch and secure opportunities aligned with your goals, then support you through negotiation and management.
Why Public Relations Works
Earned media is the most trusted form of visibility available to a business. It is not bought, not manipulated by an algorithm and does not disappear when a budget runs out.
Empowerment
PR puts you in the driver seat of your own narrative, shining a light on how you are shaping your industry and giving you a platform to tell that story to the audiences who matter most.
Growth
Strategic media placements put your business in front of a specific, considered audience at exactly the moment they are forming opinions about who to work with. That is targeted growth with credibility built in.
Credibility
When a credible third party says you are good, the market believes it in a way no advertisement can replicate. Consistent coverage builds trust that shortens sales cycles and raises your perceived value.
Brand Awareness
Ongoing coverage creates the impression your brand is everywhere, keeping you front of mind so that when your audience is ready to decide, your name is already the one they trust.
Education
PR connects you with your target audience through the platforms they already read, watch and listen to, spreading your key messages to the right people in a context they trust.
Potential
A powerful public profile positions you as a thought leader, attracts better clients, commands higher fees and opens doors that cold outreach never will. PR does not just grow your business: it grows what your business is capable of becoming.
Why Founders Choose Chiquita and Co
A Decade of National Media Relationships
Since 2015, our founder has built one of the most connected media networks of any boutique PR agency in Australia, translating directly into placements through warm journalist relationships built over a decade.
Campaigns That Reach Millions
185 million people reached in four months. 40-plus placements in a single campaign. 26 million Australians reached for a six-month legal campaign. Real numbers from real clients.
Boutique Attention. Senior Strategy.
We work with a select number of clients. No junior account managers. You work directly with Chiquita and her team on every piece of strategy, every pitch and every submission.
Multi-Pronged by Design
A single placement is a moment. A strategy combining media coverage, awards, speaking, events and partnerships is a movement. We run all five levers simultaneously because that is how reputations are built at scale.
What Our Clients Say
How We Work
Here is what happens after you reach out.
Book a Strategy Call
We spend 30 to 45 minutes understanding your business, your goals and the audiences you want to reach.
Coverage and Results
Placements land, submissions go in, speaking invitations arrive. We brief you before every appearance and report on every result.
We Get to Work
Story development, media pitching, submission writing or event planning begins. You focus on the business. We handle the profile.
Receive a Bespoke Strategy
Within a week we build a tailored PR strategy aligned to your goals, your timeline and the services most likely to move the needle.
Your Reputation Compounds
Every placement, every award win, every stage appearance builds on the last. Your profile grows. Your pipeline follows.
As Seen In
Is a PR agency worth it for a small business?
Frequently Asked Questions
Yes, and often more so than for larger businesses. When you are building a reputation from scratch, earned media accelerates trust faster than any other tool available. A single well-placed feature can do what months of advertising cannot: put your name in front of the right audience with third-party credibility behind it. For founders and small business owners, that credibility is the difference between a warm inbound lead and a cold outreach that goes ignored.
How much does a PR agency service cost in Australia?
PR agency service costs in Australia vary depending on the scope of work, the agency’s experience and whether you are engaging for a campaign or an ongoing retainer. At Chiquita and Co, every strategy is bespoke, so pricing is tailored to your goals and the services involved. The best starting point is a strategy call, where we can understand what you are trying to achieve and give you a clear picture of what is involved.
How long does it take for PR to get results?
Some clients see their first media placement within weeks. Others build momentum over a three to six month campaign as story angles develop and media relationships deepen. PR is not a one-off tactic: it is a compounding strategy. Each placement builds on the last, which is why an ongoing approach consistently outperforms a single campaign. We set clear expectations at the outset so you know exactly what to expect and when.
What makes Chiquita and Co different from other PR agencies in Australia?
Three things set us apart. First, we work exclusively with founders, CEOs and entrepreneurs, so every strategy is built around the person as much as the business. Second, we are boutique by design: a select client roster means your campaign gets senior attention, not a junior team working from a template. Third, our multi-pronged approach combines media relations, awards, speaking, events and brand partnerships simultaneously, because that is how lasting reputations are built.
Serving Founders and CEOs Across Australia
Chiquita and Co is a Melbourne-based PR agency for founders serving clients nationally. Whether you are growing a business in Sydney, Brisbane, Perth, Adelaide, the Gold Coast or anywhere across Australia, we deliver the same senior-led, relationship-driven strategy that has helped our clients reach audiences in the hundreds of millions.
Ready to Own Your Industry?
Book a strategy call with Chiquita and find out exactly how earned media can accelerate your business. Results are measured against real outcomes: placements, reach and leads.